Pfizer
New York, NY, USA
ROLE RESPONSIBILITIES The Senior Manager will work closely with Pfizer cross-functional colleagues to ensure that external communications plans for corporate and financial market events, reputation initiatives, business development activity, and anticipated issues include a robust and appropriate earned media strategy. He/she will also work with senior executives on executing those strategies. He/she will uncover/identify compelling content for earned media storytelling opportunities and the placement of them in impactful media outlets, including those that may be new and/or emerging in today’s dynamic news environment. He/she will continually develop relationships with relevant earned media outlets (publishers, journalists, content and event producers), and he/she will use that knowledge to provide insights on successful engagement strategies. The Senior Manager will focus on educating business, management, and leadership reporters about Pfizer’s growth strategy and...