My name is Nick Davis and I am with InstantServe LLC. We're currently recruiting for a role that we think would be a great fit for someone with your skills and experience. Would you be open to learning more about this? I have included a brief job description below to help you better understand the qualifications we are looking for:
Our company places a high value on employee referrals, and we are willing to offer a generous referral bonus to anyone who successfully recommends a candidate that we end up hiring. If you know of anyone who you believe would be a great fit for this role, I would greatly appreciate it if you could provide a recommendation.
Job Title: Manager Category and Shopper Strategy Marketing / Advertising / PR Location: Onsite Springdale, AR Job type: Full time Permanent Shift: Full-time Days 8 hours a day 40 hours a week Pay Range/Salary: USD Depends upon experience + Benefits POSITION SUMMARY: Must-Haves 1 Candidate must have primary research experience/or thought leadership experience, critical thinker, ability to problem solving. Job Description The Manager, Category and Shopper Strategy, will work as a strategic contributor and primary partner for custom and/or integrated shopper and category insights. The role will work collaboratively with category leadership, commerce marketing, and customer teams to deliver customized insights to the customer that result in category strategies that drive growth for both our customer's categories and Client products. The role will also work with Client business units to ensure that shopper and category insights are leveraged as a solid foundation by which the business units plan their strategies and tactics to deliver superior results.
Location: This position will be based out of Corporate Headquarters in Springdale, Arkansas. Relocation assistance may be provided for those candidates that meet the Relocation policy guidelines.
Essential Duties and Responsibilities - Plan, execute and synthesize research for the development of Client proprietary Leadership Platforms designed to provide comprehensive category and department learnings to our customers to drive mutual growth.
- Analyze data and translate findings into meaningful insights; keeping the category and shoppers always in mind and how they fit with our company brand goals
- Use syndicated and household panel data, primary and secondary research, and other data sources to uncover insights
- Leverage shopper insights to cultivate and influence our relationships with key customers, both at the strategic and tactical level as well as our internal Client business partners
- Establish strong, on-going, internal partnerships to gain a deep understanding of business opportunities and knowledge gaps. Work collaboratively with Consumer Insights, Innovation, Commerce Marketing, Brand Marketing and Sales.
- Serve as the shopper/category expert and customer-focused representative at internal team meetings
- Effectively present and communicate compelling insights and findings both internally and externally
- Qualifications (education and experiences)
- Bachelor's Degree in Marketing, Marketing Research, or related field strongly preferred, or equivalent combination of education and experience; Master's Degree preferred
- 4+ years of industry experience in market research and/or category management with demonstrated success, field experience and food industry experience a plus
- Practical knowledge of market research fundamentals including primary & secondary consumer/shopper research and syndicated research
- Nielsen/IRI syndicated data and panel usage and understanding
- Experience with retailer specific data a plus
- Must be comfortable presenting to multiple levels of the organization and voicing opinions to provide business recommendations and consulting that draws on relevant experiences
- Excellent written and verbal communication skills
- Excellent planning and project management skills
- Strong ability to leverage creative thinking and storytelling skills
- Demonstrated success working in cross-functional teams to drive business results