BLIZZARD ENTERTAINMENT
Irvine, CA, USA
Team Name: Job Title: Director, Digital Marketing Analytics | Irvine, CA Requisition ID: R024619 Job Description: Job Title : Director, Digital Marketing Analytics | Irvine, CA Reports To: Head of CRM Strategy & Lifecycle Marketing Location : Irvine, CA (Hybrid) Your Mission We're seeking an experienced Digital Marketing Analytics team leader who can extrapolate strategic insights into actionable marketing plans while creating strong cross-functional partnerships. This role will support the Mobile User Acquisition, Paid Media, and CRM & Lifecycle Marketing teams to help optimize marketing performance, refine audience approaches, and drive business impact at scale across our marketing channels. The ideal candidate has hands-on experience as a practitioner and leader utilizing advanced analytics and measurement to provide stakeholders with the data needed to align and drive strategic initiatives. You should have a strong background...